GAYLE GRIN, AN INDEPENDENT DESIGNER AND CREATIVE DIRECTOR IN NOVA SCOTIA
Orchestrated high profile REDESIGN OF 4 MEDIA PLATFORMS across
8 metro Postmedia publications DELIVERING CONSISTENT DESIGN and resulting in cost savings, beginning with the Ottawa Citizen.
TEAM BUILDING, PRINT, RESPONSIVE DESIGN, BRANDING
Consulting firm: Garcia Media Creative Director: Gayle Grin Web Art Director: Matthew Warland iPad and Mobile Art Director: Adam Martin, Kendra
Consulting firm: Garcia Media Creative Director: Gayle Grin Web Art Director: Matthew Warland
Consulting firm: Garcia Media Creative Director: Gayle Grin Web Art Director: Matthew Warland iPad and Mobile Art Director: Adam Martin, Kendra
A consistent visual look of name plates were created to add value to the Postmedia brand. The existing nameplates were modernized with an abstract representation of something visually unique for each city.
Gayle has had more impact on Canadian newspaper design than anyone I can think of – both in terms of the number of newspapers ... and the bold design vision and enthusiasm she has brought to each project. She is one of the most talented designers ... She intuitively understands design across any number of platforms as it relates to the reader experience and elevating the brand. She communicates well ... leading through inspiration. And she is really fun to work with.
— DOUGLAS KELLY, PRESIDENT, ST. JOSEPH'S MEDIA COMMUNICATIONS,
MY FORMER BOSS, EDITOR-IN-CHIEF, 2003-2010